
This book chronicles a true, hard-earned rise from financial collapse to industry leadership, tracing how a laid-off heavy equipment operator reinvented himself through locksmithing and went on to become one of the most trusted and visible professionals in the trade.
Set during the aftermath of the recession, the story follows the leap from uncertainty and desperation into real-world problem solving, and the disciplined mastery of locks, tools, and systems that define professional locksmithing.
More than a memoir, the book functions as an immersive, practical introduction to the locksmith mindset and workflow. Readers are given tips for real locksmith jobs, customer communication, and employee training—emphasizing the importance of frame of mind, quality tools, and proven systems; which directly affect efficiency, confidence, reputation, and long-term success in the industry.
The audience for this book includes aspiring locksmiths, early-career technicians, and established professionals looking to refine their craft or transition into ownership.
For the first time ever, From Lost To Locksmith is finally bringing to the locksmith industry what so many other industries already have—information about core business functions, how to grow in a chosen career path to reach the apex of the industry, and how to operate your own successful business to provide a high-quality life that you can retire on.
Sponsoring brands are positioned as trusted solutions naturally aligned with education, skill-building, and real job-site scenarios—creating authentic exposure to a motivated audience who are actively investing in tools, training, and products that help them work faster, smarter, and more profitably.

This book chronicles a true, hard-earned rise from financial collapse to industry leadership, tracing how a laid-off heavy equipment operator reinvented himself through locksmithing and went on to become one of the most trusted and visible professionals in the trade.
Set during the aftermath of the recession, the story follows the leap from uncertainty and desperation into real-world problem solving, and the disciplined mastery of locks, tools, and systems that define professional locksmithing.
More than a memoir, the book functions as an immersive, practical introduction to the locksmith mindset and workflow. Readers are given tips for real locksmith jobs, customer communication, and employee training—emphasizing the importance of frame of mind, quality tools, and proven systems; which directly affect efficiency, confidence, reputation, and long-term success in the industry.
The audience for this book includes aspiring locksmiths, early-career technicians, and established professionals looking to refine their craft or transition into ownership.
For the first time ever, From Lost To Locksmith is finally bringing to the locksmith industry what so many other industries already have—information about core business functions, how to grow in a chosen career path to reach the apex of the industry, and how to operate your own successful business to provide a high-quality life that you can retire on.
Sponsoring brands are positioned as trusted solutions naturally aligned with education, skill-building, and real job-site scenarios—creating authentic exposure to a motivated audience who are actively investing in tools, training, and products that help them work faster, smarter, and more profitably.
From Lost to Locksmith is part memoir, part business playbook, and part technical guide—written by an experienced industry educator and business owner—for locksmiths, security professionals, and business owners who actively invest in tools, training, and solutions.
This book will be distributed via:
- Digital download
- Audiobook & streaming platforms
Our goal is to reach 50,000 total downloads, purchases, or listens in the first year.
Long-Term Value:
Unlike ads, this exposure is evergreen - not just a one-time ad.
The book continues to circulate long after launch.
What the Sponsor Receives:
- Trusted brand placement inside educational content, based on your selected sponsorship tier
- Exposure across print, digital, and audiobook formats
- Inclusion for the life of the book edition
For each chapter, Wayne will post a short reading (30–60 seconds) across all platforms.
Each post will include a natural sponsor read and a link to download the book for free.
The free download is intentional—it maximizes reach, drives email capture, and builds verified download numbers for future publishing leverage and training programs.
This turns every chapter into evergreen content and gives sponsors ongoing exposure tied directly to engagement, not just a static ad.
$3,000
Half-Page Chapter Sponsorship
-Half-page ad within a chapter (digital)
-QR code linking to sponsor site or offer
-Clickable link in the digital book
-Inclusion in sponsor index
-Lifetime placement in that chapter (digital and future editions)
Estimated Reach:
50,000 readers
Cost per impression: ~$0.06
$5,000
Full-Page Chapter Sponsorship
-Full-page ad within the chapter
-QR code and a clickable link
-Inclusion in sponsor index
-Verbal sponsor mention in the audiobook
Estimated Reach:
50,000 readers
Cost per impression: ~$0.10
$7,500 - $10,000
Full-Page Chapter Sponsorship
+ Social Media Amplification
-Limited to only 3 brands-
-All benefits of the GOLD tier
-Sponsored read during the chapter's social media rollout
-Mention and tag across all social media platforms (Instagram, Facebook, LinkedIn, TikTok, and YouTube Shorts)
-Each post links directly to the free book download
-Highest level of visibility, including logo placement on the back cover and priority placement across all platforms.
Estimated Reach:
50,000 readers
Cost per impression: ~$0.20
